Nice

Clarity × Liveliness × Legibility.

Jan Fromm’s Nice™ is a complex type system with an enormous range of typographic possibilities. The refreshing serif superfamily shines with four perfectly harmonized optical sizes.

Nice is the worst word. — Keira Knightley

Story

Nice is a complex type system with an enormous range of typographic possibilities. Thanks to its four optical sizes, it covers a wide range in terms of design and legibility: from texts in very small sizes to large, expressive billboard grabbing titles. In contrast to many historically oriented serif fonts, it has a fresh look with a slightly nostalgic flair.

Nice has many faces: open, elegant, expressive, compact, robust, but it never looks boring. It is as lively as possible in order to convey messages in a serious and credible way. Its name speaks for itself – friendly in appearance, charming in expression and pleasant in use.

Drawing from its baroque ancestors, it takes only the most important essences: the expressiveness, the contrast between severity and warmth, the playfulness of the italics, the subtle quirkiness. By softening typical decorative elements such as sprawling curves, twisted drops or idiosyncratic serifs and carefully incorporating them into a modern framework, its designer Jan Fromm places its historical formal language in a contemporary context. Many peculiarities of the typefaces of that time compete with today’s reading habits. Therefore, oversized capitals, as in the case of a Baskerville, or the exuberant richness of form of a Fleischmann Italic were consciously avoided.

Nice is therefore not a revival. Instead, the attributes of classical baroque typefaces that still make sense today have been tailored to a refreshingly modern text font. Its availability as a variable font (which is included in the Superfamily package) makes its discreet historical borrowings almost completely unrecognizable.

During the design process, which lasted several years, Jan Fromm was continuously guided by three objectives: clarity, liveliness and legibility. The optical sizes allow a high degree of application-specific optimizations. For example, a generous x-height and open forms allow the small optical sizes of Text and Micro to be read quickly and fluently. The fact that the typeface remains lively despite its efficiency is due to its humanistic characteristics and many details: accentuated vertical serifs (e.g. C, E, T), subtly curved horizontal serifs, strong drops, dots and accents, elements with a handwritten character (Q, &, £), inktraps (in small optical sizes) and different slanted angles in the italics.

Nice Poster – Emphasized horizontal serifs

In contrast to historically oriented text faces, which usually contain oldstyle numerals, Jan Fromm opted for proportional lining figures, as these work better in the large optical sizes of Headline and Poster. Many readers consider oldstyle figures to look too playful in such large and short use cases. In light of the superfamily’s syndetic variability, this decision has also been transferred to Nice Text and Nice Micro. To make lining figures suitable for this purpose, the numerals were made somewhat narrower. This way, they fit perfectly in continuous texts and convince in responsive environments.

Alongside the different types of numerals, the family members Poster, Headline, Text and Micro and the multiple and varied weights (from ExtraLight to Black), Nice is equipped with a rich typographic repertoire of small caps, arrows and symbols. Whether used in editorial design, fashion, branding or packaging – Nice always cuts a fine figure.

The designer himself recommends using Micro for font sizes from about 6 to 9pt, Text from about 9 to 16pt, Headline up to about 48pt and Poster for larger applications. But, of course, that is just a suggestion …

The versatility and expressive nature of Nice will be further expanded with the planned addition of more widths (Condensed and Extended), as well as language extensions such as Cyrillic, Greek and Vietnamese. Corresponding styles such as Sans, Mono and perhaps even Slab, Semi Sans or even Script are also conceivable. After all, these genres also deserve a ‘nice’ clarity, liveliness and legibility.

Nice Superfamily – 4 Optical Sizes, 56 Styles
Nice Variable Type System
Nice by Jan Fromm – 4 Optical Sizes, 56 Styles
Nice Micro and Nice Poster
Nice Headline Bold
Nice Micro Ligatures
Nice Ligatures
Nice Poster Numerals
Nice - fictitious book design
Nice – Fictitious poster design
Nice Headline and Nice Micro
Nice Type System – 4 optical sizes, 56 styles
Nice Micro, Nice Headline and Nice Text
Nice mobile letters
Nice bag and Nice business card
Isn’t that nice?
A
#65

Glyphs

Uppercase

A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z

Lowercase

a
b
c
d
e
f
g
h
i
j
k
l
m
n
o
p
q
r
s
t
u
v
w
x
y
z

Latin Accents

Á
Ă
Â
Ä
À
Ā
Ą
Å
Ã
Æ
Ć
Č
Ç
Ĉ
Ċ
Ð
Ď
Đ
É
Ĕ
Ě
Ê
Ë
Ė
È
Ē
Ę
Ğ
Ĝ
Ģ
Ġ
Ħ
Ĥ
Í
Ĭ
Î
Ï
İ
Ì
Ī
Į
Ĩ
Ĵ
Ķ
Ĺ
Ľ
Ļ
Ŀ
Ł
Ń
Ň
Ņ
Ŋ
Ñ
Ó
Ŏ
Ô
Ö
Ò
Ő
Ō
Ø
Õ
Œ
Þ
Ŕ
Ř
Ŗ
Ś
Š
Ş
Ŝ
Ș
Ə
Ŧ
Ť
Ţ
Ț
Ú
Ŭ
Û
Ü
Ù
Ű
Ū
Ų
Ů
Ũ
Ŵ
Ý
Ŷ
Ÿ
Ź
Ž
Ż
á
ă
â
ä
à
ā
ą
å
ã
æ
ć
č
ç
ĉ
ċ
ð
ď
đ
é
ĕ
ě
ê
ë
ė
è
ē
ę
ğ
ĝ
ģ
ġ
ħ
ĥ
í
ĭ
î
ï
̇
ì
ī
į
ĩ
ĵ
ķ
ĺ
ľ
ļ
ŀ
ł
ń
ň
ņ
ŋ
ñ
ó
ŏ
ô
ö
ò
ő
ō
ø
õ
œ
þ
ŕ
ř
ŗ
ś
š
ş
ŝ
ș
ß
ə
ŧ
ť
ţ
ț
ú
ŭ
û
ü
ù
ű
ū
ų
ů
ũ
ŵ
ý
ŷ
ÿ
ź
ž
ż

Numerals & Currency Symbols

0
1
2
3
4
5
6
7
8
9
¤
$
¢
£
¥
ƒ
$
0
1
2
3
4
5
6
7
8
9
¢
£
¥
ƒ
0
1
2
3
4
5
6
7
8
9
0
1
2
3
4
5
6
7
8
9

Small Caps

a
b
c
d
e
f
g
h
i
j
k
l
m
n
o
p
q
r
s
t
u
v
w
x
y
z
ß
à
á
â
ã
ä
å
æ
ç
è
é
ê
ë
ì
í
î
ï
ð
ñ
ò
ó
ô
õ
ö
ø
ù
ú
û
ü
ý
þ
ÿ
ā
ă
ą
ć
ĉ
ċ
č
ď
đ
ē
ĕ
ė
ę
ě
ĝ
ğ
ġ
ģ
ĥ
ħ
ĩ
ī
ĭ
į
ı
ij
ĵ
ķ
ĺ
ļ
ľ
ŀ
ł
ń
ņ
ň
ŋ
ō
ŏ
ő
œ
ŕ
ŗ
ř
ś
ŝ
ş
š
ţ
ť
ŧ
ũ
ū
ŭ
ů
ű
ų
ŵ
ŷ
ź
ż
ž
ș
ț
ȷ
ə

Punctuation

.
,
:
;
!
¡
?
¿
&
@
·
*
#
/
|
\
(
)
{
}
[
]
-
­
_
«
»
"
'

Mathematical Signs & Symbols

+
×
÷
=
>
<
±
~
¬
^
µ
%

Arrows & Shapes

Ligatures

ff
fi
fl
ffi
ffl

Greek

π

Languages

Afrikaans
Albanian
Asu
Basque
Bemba
Bena
Breton
Catalan
Cornish
Croatian
Czech
Danish
Dutch
Embu
English
Esperanto
Estonian
Faroese
Filipino
Finnish
French
Friulian
Galician
Ganda
German
Gusii
Hungarian
Icelandic
Inari Sami
Indonesian
Irish
Italian
Jola-Fonyi
Kabuverdianu
Kalenjin
Kamba
Kikuyu
Kinyarwanda
Latvian
Lithuanian
Lower Sorbian
Luo
Luxembourgish
Luyia
Machame
Makhuwa-Meetto
Makonde
Malagasy
Maltese
Manx
Meru
Morisyen
North Ndebele
Northern Sami
Norwegian Bokmål
Norwegian Nynorsk
Nyankole
Oromo
Polish
Portuguese
Quechua
Romanian
Romansh
Rombo
Rundi
Rwa
Samburu
Sango
Sangu
Sena
Serbian
Shambala
Shona
Slovak
Slovenian
Soga
Somali
Spanish
Swahili
Swedish
Swiss German
Taita
Teso
Turkish
Upper Sorbian
Uzbek
Volapük
Vunjo
Walser
Welsh
Design
Credits & Details
Mastering, Production

Olli Meier

Marketing

Jan Fromm (Copywriting)
Ivo Gabrowitsch (Naming, Copywriting, Specimen)
Anja Knust (Graphic Design, Imagery)
Neo Motion Studio (Animations)
Lucy Beckley (English Translation)

Design Period
2013–2022
Release Date
March 29, 2022
Recommended Use

Advertising & Packaging
Book Text
Editorial & Publishing
Festive Occasions
Fashion
Logo, Branding & CI
Poster & Billboards
Small Text