welve months later, Honnes launched the consumer brand b-good and entered the B2C business for the first time with a wide range of plasters and bandages.
b-good sales multiplied during the Corona pandemic through the sale of disinfectants, gloves and face coverings and they expanded into 12,000 pharmacies in 50 countries. In 2022, this was followed by their entry into the manufacture and sale of cosmetic products with the launch of their sister brand b-good care. b-good sets itself apart from the competition by using high-quality, harmless ingredients and do not test their products on animals. The b-encapsulation process patented by Honnes is designed to enhance the effectiveness of the mostly plant-based ingredients.